This creative live-action film involved a lot of work on the filmmaker's part, with much creativity, flexibility, and choreography throughout. I wrote the second half of the promo, which featured kinetic typography, starting around 1:00.
The challenge was consolidating the multiple programs the organization had running into three broad categories - which was essential for fundraising and promotional purposes.
To learn more about Jerusalem U, click here. To contact the film's creator, click here.
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